Caro, our friend and near neighbour in the Dordogne area of SW France has been writing about wine, and especially about building a biodynamic winery for some years.
Caro Feely, Co-Proprietor, Chateau Feely, Saussignac SW France
Two of her books: Grape Expectations and Saving our Skins tell the engaging account of sheer hard work and determination that Caro, her husband Sean and their daughters continually invest in their winery.
This year, Caro takes the plunge and enters the Wine Writing Competition 2022 in the category of Regenerative Agriculture sponsored by the acclaimed wine writer Jancis Robinson. Caro’s article is one of the 31 published essays and one of the 20 shortlisted essays from writers around the world. A great accomplishment!
Here it is: Regeneration – Changing our thinking by Caro Feely
I recommend reading this. Caro describes regenerative as “…transforming our thinking from extractive, how much volume of wine and financial value can we generate, to how many benefits can we create, for nature, for us, for the wider community. It is thinking circular rather than linear.”
The regeneration of land impacted by the Feely farming practices has resulted in one visible impact of increased biodiversity that we see: increased numbers of beautiful wild orchids.
Pyramid orchids in the garden
Jancis Robinson gives an overall comment about all the essay entries in this category of regeneration: …”Having read them all, we are happy to say that we have come away feeling inspired by and confident in the strides that are being made in the fields of regenerative viticulture and sustainable winemaking.”
Congratulations to Caro for her inspiring article and also to Jancis Robinson and her team for initiating this global essay competitive process and encouraging wine writers.
Today, I saw the Heartman as I was walking along the seawall in Vancouver.
Floral love art by the Heartman, West Vancouver
The Heartman, as we call him, creates beautiful arrangements of flower petals on the earth or grass, always in the shape of a heart. He radiates calm and peace and his delightful work inevitably brings a smile or a photo opportunity moment to passers-by.
This heart symbol seems particularly appropriate as we all do our best to: “Be Kind, Be Calm and Be Safe”; the affirmation that British Columbians have taken to heart, literally, coined by Dr. Bonnie Henry, Provincial Health Officer of British Columbia.
The focus on compassion and safety is reflected in the approaches to winery visits this summer where social distancing and safety are paramount for visitors to be encouraged to venture into winery tastings.
The key message for people planning to visit wineries during their summer holidays, whether here in BC or in other wine growing areas, is to anticipate the need to make an appointment for a wine tasting. For now, drop in wine tastings are a thing of the past. Additionally, the numbers of people tasting at any one time is sharply reduced, so check out how many people can be in the tasting party. And, ask about the guidelines on spitting wine at the tasting area: some wineries provide a disposable spit cup, so a good idea to clarify this before the tasting begins!
Each winery creates their own wine tasting procedures as long as they keep to the guidelines around social distancing and sanitation. This affects where the wine tastings take place, indoors or increasingly in outdoor spaces. A point of enquiry is the definition of social distancing. Here in British Columbia, we are operating with a 2 metre social distance. In France, the social distance is 1 metre. Figure out what that distance looks like, so you can conform to the expectation or leave more space. Its important everywhere to know the guidelines, so you can: “respecter la distance de 1 mètre” or 2 metres, whichever is relevant.
Winery visitors can expect highly professional levels of sanitation for everything from counter tops to wine stemware to pour spouts on wine bottles with visitors being discouraged from touching bottles of wine for sale, unless buying them!
I visited the websites of two award wining wineries I know well in SW France to see what is on offer in these Covid times. Both these wineries have 5 stars with Trip Advisor for their winery visits.
Sue and Humphrey Temperley, proprietors of Château Lestevenie
Bergerac Wine Region showing Saussignac and Sigoulès
The Hare at Chateau Lestevenie, Gageac et Rouillac, Dordogne.
Chateau Lestevenie has clear instructions on their home page about phoning to arrange wine tastings. They indicate that wine tastings are strictly by appointment to one household group per time in order to maintain social distancing. Chateau Lestevenie is a beautiful countryside winery offering a wonderful visit and opportunity to learn with Humphrey and Sue Temperley and admire the work they have also done to promote the flora and fauna on their property.
These comments above assume that the winery visit will be in person. A growing element in wine tourism now is the advent of the virtual wine tour and tasting.
Caro Feely, Co-Proprietor, Chateau Feely, Saussignac SW France
Château Feely owned by Caro and Sean Feely
Another local winery in the Dordogne is Chateau Feely where Caro Feely has been busy launching a range of virtual experiences to enable people to experience Chateau Feely from anywhere.
Caro says: “We have been working flat out days, nights, weekends to get these new products developed and the response has been great. We had started developing ideas for online courses as part of our wine school the last couple of years and the coronavirus offered the push and the ‘time space’ we needed to get the first products done.”
Caro has produced several videos on their website describing the biodynamic vineyard of Caro and her husband, Sean, including a one minute video produced about their new Virtual Discovery Wine Course.
‘Down the road’ from these country wineries, in Ste Emilion and the areas around Bordeaux another approach to wine tasting takes place. This year, many of the most famous chateaux in the wine world are conducting their wine tastings with merchants using video conferencing platforms like Zoom, Microsoft teams etc. Samples of wines are shipped to the merchants in advance and then the tastings take place virtually with the chateaux technical directors discussing the wines and answering enquires from the merchants. This is how the 2019 en primeur wine sale to merchants is taking place for many chateaux. The good news is that it appears 2019 was a year producing a high quality vintage.
Economically speaking 2020 looks like a tough year for winemakers. At the en primeur level of wine sales, many chateaux are discounting their 2019 vintage prices to encourage sales. Inevitably, this price challenge will ripple down through the industry and affect all the wine-makers.
In the time of Covid, let’s be kind to our wine-makers and support them through an unforgettable year, which is bringing many challenges as well as opportunities for change.
Caro Feely walks through the Marche de Noel in Saussignac with her usual friendly and confident air.
Caro Feely, Co-Proprietor, Chateau Feely, Saussignac SW France
We smile and greet each other. I congratulate Caro on her recent important win in the world of wine tourism. Chateau Feely, of which she is Co-Proprietor with her husband Sean, is one of the 9 Gold Trophy winners in the first French National Wine Tourism Awards: Trophées de l’Oenotourisme. Chateau Feely won Gold for the Category: Education and Valorization/Recognition and Valuing the Environment.
This trophy award is significant as it puts the achievements of Caro and Sean at Chateau Feely on the national scene. With their January 2020 inclusion in the Forbes Travel Magazine list of 5 best places to learn about wine, they are now on the international map. This is tremendous recognition for their hard work and commitment.
Château Feely owned by Caro and Sean Feely
Chateau Feely
In addition to the sale of their organic and now biodynamic wines, Chateau Feely situated in the village of Saussignac, part of the Bergerac Wine Region, offers the visitor a broad repertoire of activities and events. Wine and Spirit Education Trust wine courses, the organic/biodynamic learning and education trail through the vineyard, ecologically built holiday accommodation are available. Wine tours and events such as wine harvesting days, the wine club and recently added yoga lessons taught by Caro, a qualified yoga teacher, round out the vacation experiences. There are also Caro’s three books providing a personal and entertaining insight into their experiences at Chateau Feely over the years.
I ask Caro if I can take her photo and write about what Chateau Feely has achieved in my blog. She is happy with both suggestions.
I’ve known Caro since about 2007. When we first met Caro and Sean, with their two young daughters, they were starting to make their way in the wine world in this beautiful part of SW France with their wine farm on the edge of the small village of Saussignac, about 20 mins from Bergerac.
Sean focuses on the farming side of the enterprise and Caro, with her background in marketing in the world of technology, moved the business forward in terms of visibility. Her leadership skills of focus, strategic thinking, perseverance, entrepreneurship and commitment to action have all contributed to where they are today.
Saussignac, this small village of about 420 residents, resting in the shadow of the 17th Century Chateau with 12th Century and earlier roots, is very much a part of the local wine community, having its own Saussignac Appellation for a late harvest delicious wine made by various wine makers in the area.
Route to Saussignac village
The village of Saussignac plays a leading role in wine tourism in the area and highlights the importance of community engagement and collaboration. Led by a dynamic group of local people, the village hosts weekly wine tastings on Monday evenings in July and August presented by a different wine chateau each week. The Confrérie du Raison d’Or de Sigoulès organizes weekly walks in the surrounding countryside during July and August. The village supports periodic Art Shows, theatre and music productions. A new restaurant in the village, Le 1500, with its welcoming courtyard, offers delicious and interesting meals. Le 1500 and Chateau Le Tap, an organic winery adjoining Chateau Feely offer excellent accommodation.
The Bergerac Wine Region has seen a steady growth in organic and biodynamic wineries, certified or following organic farming principles. I have written about several of them in the past: Chateau Le Tap, Chateau Lestevenie, Chateau Court les Muts, Chateau Monestier La Tour, Chateau Grinou, Chateau Hauts de Caillevel, Chateau Moulin Caresse, Chateau Les Plaguettes, Chateau Tour des Gendres, Vignobles des Verdots and Chateau Feely.
So what does wine tourism mean? In France, it is interpreted to encompass the countryside, heritage, history, culture, wine of course and all the people involved. It’s a broad perspective.
The objective of the Trophées de l’Oenotourisme is to shed light on initiatives taken by these winning wine chateaux and their proprietors, who like everyone in the wine industry, work hard every day to put in place strong and attractive wine tourism offerings to suit the changing demands of clients and to encourage others through these examples.
The opportunity to share wine tourism ideas is particularly important as the market for wine changes due to various issues including a gradual change in consumption, the effects of climate change on the grape varieties grown in wine growing areas and the positive focus on quality not quantity. It’s a sector under pressure and the sands of the wine industry are shifting.
This first national award scheme of Trophées de l’Oenotourisme for wine tourism is a collaborative initiative of the French wine and lifestyle magazine, Terre de Vins and Atout France, France’s national tourism development agency.
The list of the 9 Gold Trophy winners is noted at the end of this article. I have looked at the websites of each of the winning chateaux and found that exercise interesting and informative. In addition to these 9 chateaux, there are many others throughout France pushing the envelope on wine tourism.
When considering how people choose to spend their discretionary money, it is interesting to look at the world of retail. It appears people are buying fewer ‘things’ and spending their money on experiences. This seems to be a trend in vacation planning. As Caro says: “Our clients are looking for more, that extra something, when they go on vacation, and we provide that through our educational and environmental approach”.
We live in an age of increasing stress with the many diverse demands place on individuals and families. Mental health is a significant workplace safety and wellness consideration for individuals and organizations. A vacation in the countryside where one can have enjoyable experiences learning about nature, the environment, benefit from exercise, fresh air, good fresh food and excellent wine sounds like a healing proposition.
What are the lessons one can take away from observing what is happening in the world of wine tourism? These include:
Keeping up to date on trends, particularly about the evolution of the mature wine market.
Learning new skills and expanding knowledge of relevant topics
Using technology effectively to communicate with potential visitors
Investing time, energy and money (sourcing development funds where possible) to remain current
Adaptability. **
Collaboration and networking
Community engagement
To benefit from this awards initiative, one way of looking at these Wine Tourism Trophies and their 9 categories is to see them as case studies of success and adaptability. In this way, they offer value to students and observers of wine tourism. One new idea can have far reaching results. In an era of change in the wine industry, these learning opportunities take on greater significance.
Congratulations, Caro!
References:
Here’s the list of the 9 Gold Trophy winners:
Les lauréats des premiers Trophées de l’Œnotourisme:
Catégorie Architecture & paysages –Château de Pennautier (11610 Pennautier), Catégorie Art & culture – Maison Ackerman (49400 Saumur), Catégorie Initiatives créatives & originalités – Château Vénus (33720 Illats) , Catégorie Œnotourisme d’affaires & événements privés – Champagne Pannier (02400 Château-Thierry) , Catégorie Pédagogie & valorisation de l’environnement – Château Feely (24240 Saussignac) , Catégorie Restauration dans le Vignoble –Château Guiraud (32210 Sauternes) , Catégorie Séjour à la propriété – Château de Mercuès (46000 Cahors) , Catégorie Valorisation des appellations & institutions – Cité du Champagne Collet (51160 Aÿ-Champagne) , Catégorie Le vignoble en famille – La Chablisienne (89800 Chablis). I googled the chateau names to look at the websites.
Thinking about small worlds reminds me of the time my late mother met Long John Silver.
Mum meets Long John Silver, Disneyland, 1980.
Mum had a great sense of fun and enjoyed every moment of this encounter.
It’s 1980 and we’re in Disneyland. Aside from meeting Long John Silver and other characters, we go on the rides including the one where we all end up singing, ‘It’s a small, small, small, small world’.
This is the refrain I remember every time I experience a small world story!
A small world story happened this summer, which seems like a long time ago now. We had the opportunity to attend Masterpiece, the art event held in London in the grounds of the Royal Hospital Chelsea, the same area where the Chelsea Flower Show is held.
We heard about Masterpiece during a serendipitous visit to the Kallos Gallery in Mayfair on the recommendation of a friend, who knows of our interest in the classical history and mosaics of Cyprus. The Kallos Gallery specializes in classical antiquities and is a supporter of archeological research.
We decide to visit Masterpiece and discover a treasure trove of paintings, antiques, jewellery, sculpture and much more.
We are interested to discover that the watchmaker and jeweller, Chopard, is sponsoring the educational program at this event. Interested not only to know that Chopard is supporting the learning and development of knowledge and appreciation of art for collectors at all levels but also to see that this approach is consistent with the ownership philosophy at Château Monestier La Tour in the Dordogne, where the family is engaged in organic wine making. I wrote about my visit to Château Monestier La Tour earlier this year. See:
Line drawing of Château Monestier La Tour with the Rodin quote
Château Monestier La Tour. Time and the passage of time: Auguste Rodin quote, the sundial symbolising the passage of time and the watchmaking career of the Proprietor, Karl-Friedrich Scheufele and the Chateau Monestier la Tour emblem of the Crane.
Barrel Cellar
That Disneyland famous refrain about small worlds written by Robert B and Richard M Sherman for Walt Disney in the 1960’s never seems to go out of date! It gave my mother a great deal of pleasure all those years ago in Disneyland. I’ll hum the tune the next time I enjoy a glass of wine from Château Monestier La Tour in the Bergerac wine region.
References:
Walt Disney Music Company
Chopard Chopard.com
Kallos Gallery kallosgallery.com
Chateau Monestier La Tour, Dordogne, France.
chateaumonestierlatour.com
In the first few moments of visiting Chateau Monestier La Tour, in Monestier, SW France near the town of Bergerac, I discover that the motto chosen by the proprietor, Karl-Friedrich Scheufele, is a quotation from Auguste Rodin (1840 – 1917), the eminent 20th French sculptor.
Château Monestier La Tour. Time and the passage of time: Auguste Rodin quote, the sundial symbolising the passage of time and the watchmaking career of the Proprietor, Karl-Friedrich Scheufele and the Chateau Monestier la Tour emblem of the Crane.
Rodin said that: “However you use time, time will respect that”. The exact quotation is: “Ce que l’on fait avec le temps, le temps le respecte”. In other words, the decision of how to spend time is up to us; time itself is neutral.
Line drawing of Château Monestier La Tour with the Rodin quote
I remember seeing Rodin’s great sculpture: “The Thinker”: the seated man with elbow on knee, fist on his chin, deep in thought. Rodin is still famous for this sculpture, which is often used to represent philosophy.
This quotation and the remembered image sets the tone for the visit.
We can probably all remember our parents saying things like: “Don’t you have anything better to do with your time!” or words to that effect, while we, as teenagers, lollygagged around!
At Chateau Monestier La Tour, one of the ways in which time is figuratively measured is by the illustration of the sundial, or Cadran, over the entrance to the winery office and chai, showing the subdivision of time and the changing of the seasons. This illustrates another aspect of time; the time and patience required for goals and aspirations to manifest once set in motion. These symbols reflect the career expertise of Karl-Friedrich Scheufele as a watchmaker and Co-President of Chopard, famous Swiss watchmakers.
Winery office, Chai and presentation square
A way in which time is literally measured at Chateau Monestier La Tour is in the development and execution of short and long-term plans. A long-term strategic plan relates to the winery restructuring program to be completed by 2025. This has included the redevelopment of the vat room and barrel cellar, all ‘state-of-the-art’ and designed for quality results, effectiveness and the convenience of the winery employees.
New Vat Room
Barrel Cellar
In the shorter term, the quest has been for Chateau Monestier to become certified as an organic farm. This, after several years’ effort and hard work regenerating the land, the vines, the farming processes and transitioning to an organic framework, has been achieved in 2018 from Ecocert.
When the Scheufele family became owners of Chateau Monestier in 2012 they made the decision to improve the existing domaine and its winemaking and pursue biodynamic viticulture. These improvements included grubbing up some of the plots and replanting vines.
One key initiative has been the planting of a specific garden with herbs to nourish and support the soil and vines. The herbarium contains drying and storage facilities for the plants as well as to make the tissanes or teas with which to treat the soil and vines.
The herb drying room, Chateau Monestier La Tour, with the descriptions mounted on the wall..
Herb Drying and Storage Room
Herb Drying and Storage Room
Stéphane Derenoncourt, consultant and his team, who have biodynamic viticulture expertise, oversee the vineyards and wine making at Chateau Monestier La Tour. They use this expertise for making the tissanes from the different herbs, which require different temperatures to release their oils.
It’s this focus on using herbs to treat plants and soil as part of the biodynamic agricultural practices at Chateau Monestier La Tour that fascinates me. The opportunity to see where the plants are dried and the description of their uses is of particular interest. By way of example, I have described below three commonly known plants from the nine listed in the herbarium, the description of their uses, as well as the description of biodynamic compost.
Dandelion, known as Pissenlit in French (a very descriptive reference to its diuretic qualities) is used to support the vines in resisting diseases by strengthening the cellular structure of the plants.
Pissenlit or Common Dandelion
Dandelion/Pissenlit description
Nettle, known as Ortie in French, (yes, those nettles that sting aggressively if you brush by them) full of nitrogen and iron is used to stimulate plant growth. Nettles are used to prevent mildew.
The herb drying room at Ch Monestier La Tour – nettles in the left foreground
Nettle/Orte description
Comfrey, known as Consoude in French, full of potassium and iron is used as an insect repellent.
Comfrey/Consoude
Biodynamic Compost. Use of quality compost to fertilize the soil is key to biodynamic agriculture. Composting works with manure from organic farms and is used usually with six specific mineral elements supplied by plants.
Biodynamic compost description
As a side bar comment, all this sounds reminiscent of the work of Nicholas Culpeper, (1616 – 1654), botanist, herbalist, physician and astrologer. He was the best-known astrological botanist of his time, pairing plants and diseases with planetary influences. I was brought up with the idea of acknowledging the power of plants and a copy of “Culpeper” was readily available in our home for reference.
I feel on familiar ground here.
Back to winemaking and the impact of these practices on the wine produced within this regime. These practices are regarded as homeopathy for plants, preventative not curative and the impact takes time so that the wine produced shifts over time as the biodynamic practices create beneficial change.
Five wines are produced using 6 grape varieties in the various blends. Two levels of red blends of Cabernet Franc and Merlot; white wine blend of Sauvignon and Sémillon, a rosé which is a blend of Cabernet Sauvignon and Merlot, and the special late harvest wine particular to the area, Saussignac AOC which is a blend of Sémillon, Muscadel and Sauvignon. As a fan of red wines, their grand vin, Chateau Monestier La Tour, Côtes de Bergerac AOC, a blend of Cabernet Franc, Merlot, particularly catches my attention. I immediately appreciate the fine quality of this wine, which is full bodied but not heavy with good structure and with the Cabernet Franc will age well.
The Tasting Room, Chateau Monestier La Tour
The range of wines at Chateau Monestier La Tour
I have visited Chateau Monestier La Tour twice now and each time I am conscious of the timeless nature of the place. It feels very grounded. Each time, I have felt a sense of calm and peacefulness here. I feel this especially in the barrel cellar room, where I can almost feel the wines breathing and in the herbarium with the subtle fragrances of the herbs. The warm welcome from the Administrator at the Chateau is very much appreciated. I will be returning to look at the herb garden in bloom and thinking about what ideas I can use in our garden!
Chateau Monestier La Tour and the Scheufele family are making a significant values-driven investment in money and time in this small village in the Dordogne.
